PHARR, Texas – Pharr City Commission Ricardo Medina says his city’s decision to invest heavily in fiber optic broadband will pay dividends with new businesses choosing to locating there.

The former Pharr mayor said the project is expected to be fully installed by May 2023. He said it will offer blazing fast and reliable internet, with speeds of up to one gigabyte.

The Rio Grande Guardian International News Service met up with Medina at a recent groundbreaking ceremony. When asked if 2022 has been a good year for Pharr, Medina immediately wanted to discuss, the City of Pharr’s solution to closing the digital divide. 

“It’s been a great year and there are a lot more great things coming, especially with the super fast broadband that’s coming on board,” Medina said.

“I cannot tell you what a game changer this is going to be. It is going to be great for our residents because of the quality you’re going to have. And the price: it is only $25 per resident. You can’t beat that. Plus, it’s ten times better than what you have presently. So you can’t ask for anything better.”

Asked how long it will take for the whole city to be wired, Medina said: “We should finish the whole city by the end of May. We have already finished in south Pharr. Right now we are installing it in the central part. And, we think we will have north Pharr completed by the end of May, 2023.”

Medina said that in today’s high-tech world, having high speed internet is an economic development driver.

“You can imagine companies that want to be come to the Valley. They want to relocate here and they want the best broadband available. They are going to immediately look at Pharr,” Medina said.

“If you look at the internet services being provided elsewhere, the wifi keeps breaking down on you. Broadband, fiber optic, it is not going to break down on you. It is going to be quality internet, which businesses today need and depend on. Businesses will feel they can make more money by being here in the city of Pharr.”

Medina said having fiber optic broadband available in residential areas will also help mom and pop shops that want to engage in e-commerce. 

“We are going to find more small businesses springing up because people can start their business out of their home and do their business online. And it is not going to go down on them. It is always going be there for them. If you have experienced internet in the past, you know that it always goes down on you. It is a big problem, especially for businesses. You’re not going to have that problem in the future if you are based in the city of Pharr.”

Medina concluded the interview by saying Pharr Mayor Ambrosio Hernandez and his fellow city commissioners deserve a shoutout for their vision.

“The mayor, the city commission, have invested over $40 million dollars to provide this blazing fast fiber optic service. But, I think it’s a great investment for our citizens, for our businesses, and for the future of our great city.”

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